An advertising personal statement is a display of the utmost creativity. It’s a perilous combination of provocation and art – and it’s evident that a lot of applicants for advertising programs feel lack of inspiration while writing their advertising personal statements. If you also get worried, calm down! Personal Statement Writers are always by your side with a piece of advice ready to help with any request- we offer an advertising personal statement sample for your review.
Advertising has been with us for a while now. And we can say, with confidence, that is has helped us shaped how we view the world. Nowadays, advertising is a reflection of our society. It is fast and direct. And its popularity has been increasing from year to year. Everyone, one way or another, is related to this field. Either you are a consumer, a product, or the person selling the campaign. You can see social campaigns, ethical advertising, or classic publicity. Even though they are different, they all use the same channels. The internet. The internet has helped to revolutionize how advertising was consumed.
It has evolved from the classic newspapers ads to quick online campaigns delivered to our personal devices. With the internet, you can see any ad wherever you are. On your commute to work, while waiting for the dentist, between lectures, it is everywhere. Thus, studying an advertising program has many benefits. However, you will have to make sure you choose the right school for you, as they all offer different points of view and syllabus. Here is a list of ten schools that offer an advertising program. Go to their website and see what they can offer to you.
- Illinois Advertising Program
- UF College of Journalism and Communication Advertising Degree
- BU College of Communication Advertising program
- Syracuse University Advertising Program
- MSU Advertising Degree
- SCAD Advertising Degree
- College of Media, Communication, and Information Advertising program
- Webster Advertising and Marketing Programs
- School of Journalism and Communication Advertising Degree
- Portland State School of Business Advertising Management Program
Advertising is the art of representing and interpreting, the art of senses and feelings. Being a part of this industry has always been my cherish wish since my teenage, when I read a wonderful book of Jim Collins “Good to Great: Why Some Companies Make the Leap… and Others Don’t”, which opened my eyes. I understood that the most important thing is to think differently and creatively, finding new ways of doing the same things. Advertising is a sphere where psychology, marketing and the ability to persuade people to merge with creative thinking and produce a unique product. Whatever it is, a commercial on TV, billboard banners on the streets or banners at the Internet, they bring information to the customer and help customers to find appropriate service or product. Now I’m applying to the School of Advertising of the University XX to start the way of metamorphosis from a caterpillar to a butterfly. The School of Advertising is one of the most famous schools, concentrated on advertising only, and it trains people well. Having a Bachelor degree in advertising is not the only aim for me, I’d rather go further and complete my MA, then go straight to working on the PhD dissertation. I know that it is a long journey, but I believe that when you do the best, you finally get what you want. My main aim is to serve society, helping people to find anything they want. Today many people waste their time looking for the suitable and interesting products in the shopping malls and in supermarkets. I believe if they could see the honest advertising, they could waste less time and find the product, they need quicker. Thus, I’d like to set my feet towards creating interesting and honest advertising. My aim is to see our world free of any lies and full with quality information about products and services.
Commercials of Virgin airlines, as well as the other ones of Richard Branson’s group, inspired me to do the first leap and plunge into the marvelous world of advertising. When studying at college, I participated in different contests for young advertising enthusiasts and took prizes several times. Also, I was an active member of the college newspaper and worked as an advertising agent. It was the time when I finally realized that advertising is not a work, it is a vocation.
How to Write a Creative and Strong Advertising Personal Statement
One of the traits that anyone in advertising share is creativity. People in advertising has to have a quick and creative mind. Otherwise, they would not be able to create new campaigns every so often. That’s why if you have decided to study advertising, your advertising personal statement has to be a reflection of your creativity.
A creative and strong personal statement will help you to enroll in the program of your choice. It will tell the admission board that you are a creative person with a flair for language. Two main skills that every school wants their potential candidates to have. If you read our advertising personal statement sample, you will see it is different from other personal statements.
A creative personal statement should have catchy sentences that describe your interest in the subject, as well as any relevant information for the course. It has to be well-written and easy to read. Thus, when writing your advertising personal statement you have to remember to:
- Include information about yourself that is related to the course.
- Describe, through personal anecdotes and experiences, how well do you know the field and any campaign that you think is strong and powerful.
- Sell yourself. Your personal statement has to be written with persuasive language. The same language that is used in advertising.
- Link each sentence coherently. You do not want to end with random ideas that have nothing to do with each other.
- Revise your paper once you have finished writing it. Proofread it and edit your personal statement if you think it can be improved.
Mistakes You Should Avoid When Writing Your Personal Statement
When writing your personal statement, you should be aware of not making some common mistakes, especially if you are applying for an advertising program. Since it is a creative degree, you should be aware of the type of language you are using. However, stop your urge of being too creative and use plain language instead. This is not the time to show off your artistic skills. Remember that you have to convince the admission board that you are a strong candidate, and if they are not able to understand your personal statement, well, things will not look good for you. Thus, make sure you do not include these common mistakes. Check this list and see if you have done them:
- Use of cliches. Even though you may think they help you get to the word count, and give your personal statement a more “artistic” air, the truth is quite the opposite. Using cliches demonstrate that you do not have a creative mind and that your vocabulary is not that rich.
- Language errors. This is crucial. Do make sure you take your time to proofread your personal statement before delivering it.
- Avoid using quotes. They may seem fun and that they will add an extra touch to your essay, but instead of quoting someone else, why do not you express yourself. The admission board will rather read about your thoughts.
- Humour. There is a fine line between being humorous and insulting someone. Stay on the safe zone and avoid making jokes.
- Talking poorly about yourself. Do not underestimate your skills. Focus on your strongest ones and describe them with personal stories.
Real Stories of Successful People in Advertising
Reading about successful people in advertising can be a huge motivator for you if you do not know how things can go if you study an advertising program. All of them have made great campaigns and had revolutionized the industry one way or another. They have been praised for their campaigns, and some of them have won several awards at the Cannes Lions International Festival of Creativity. There is no doubt they know how to shake things up in an industry that is constantly craving for creativity. Check these four successful stories:
- Margaret Johnson. She is the chief creative officer at GS&P (Goodby, Silverstein, and Partners). She became the agency’s first female partner and took an executive role two years after her promotion. Margaret helped the agency to win 13 Cannes Lions on her first year of directing the creative department. She is the creative mind behind the Doritos Rainbow packaging.
- Pam Scheideler. She is a chief digital officer and partner at Deutsch LA. She has a creative team of over 200 workers, and have created some memorable campaigns. You may have seen some of her work, like the Volkswagen’s Unleash Your rrr campaign.
- Gerry Graf. He is the founder and chief creative officer at Barton F. Graf. He is the one that created the ad for Supercell that became one of the most watched video ads on YouTube two years ago. He has received several nominations for his work, and he won a Gold in the Cyber category at Cannes for his Unfairy Tales campaign.
- Kate Stanners. She is the global CCO at Saatchi & Saatchi. Some of her clients include Mondelez, Procter & Gamble, Visa, and Toyota. On 2016, she won a Gold, five Silver, and three Bronze Lions at Cannes.
How We Can Help with Your PS
If you are looking for professional advertising personal statement help, we are your one-stop solution. We provide several services to help you with your admission papers. Our amazing team can help you write and edit your personal statement so that it delivers the amazing results you want. Our writing service is carried out by professional writers with experience working with admission essays. They know exactly what to include in your paper. Plus, with our editing service, you can be sure your personal statement will be taken to the next level. Our editors will make any appropriate changes to ensure it is impeccable. We also have some benefits that come with choosing our services. If you hire us, you will benefit from:
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If you are ready for new challenges, go ahead and review more personal statement samples – these successful essays may have a great impact on your own advertising personal statement. Check, for instance, Photography Personal Statement and Journalism and Mass Communication Personal Statement samples. And don’t let the chance to get a professionally written advertising personal statement slip- don’t hesitate to turn to Personal Statement Writers already today.
